Start date
September 28, 2026
Enhance your professional profile by applying AI, and thus boost your strategic and innovation skills
Start date
September 28, 2026
Duration
12 months
Credits
60 ECTS
Exams
Online and/or in person
Format
Online
Degree
Accredited
Boost your competitiveness with an AI certification
AI is fully integrated into the program so that, from day one, it becomes a key part of your learning experience.By the end of the program, you will earn a university microcredential in Strategic Business Simulation with AI, certifying your ability to effectively use tools such as ChatGPT. This will help you stand out in the job market and strengthen your professional profile.
Work with tools such as ChatGPT to model strategic scenarios, analyze complex decisions, and develop data-driven proposals.

Use AI to create value propositions, develop strategic prototypes, and solve real-world challenges using methodologies such as Design Thinking.

Strengthen your ability to make decisions in uncertain environments through simulations and advanced AI-supported analysis.

Learn to interpret and visualize business data using AI to anticipate challenges in dynamic environments.

Cumplimos con los estándares de enseñanza y aprendizaje fijados por el Espacio Europeo de Educación Superior, desde un enfoque inclusivo e innovador. Una excelencia académica que es posible gracias a la suma de tu esfuerzo, la experiencia profesional de nuestros docentes y el compromiso de los asesores personales. Consigue un perfil internacional único.
Enhance your MBA by choosing a specialization track that provides additional credentials, helping you strengthen your profile and expand your career opportunities.
Lead the future of marketing with AI. Learn how to combine data, creativity, and automation to drive growth, improve performance, and deliver high-impact digital strategies.
Become the leader organizations are looking for. A practical program designed to help you develop your leadership skills, manage teams, and drive change in dynamic, results-oriented organizations.
Become a key player in the future of business. A strategic program designed to help you integrate AI into business operations, improve processes, and enhance decision-making—no technical background required.
At UNIR’s School of Economics and Business, we offer a service that provides the tools, guidance, and connections you need to successfully launch your business project.
What do you gain from applying to this service?
The program is available to UNIR’s School of Economy and Business students who successfully complete the application process. Places are limited for each intake.
Learn from real cases used at Harvard through the online case method.
In live classes, you’ll replicate the dynamics of companies such as Netflix, HP, Vueling, Applus+, and Dell, among others. Working in multidisciplinary teams, you’ll be expected to make action-oriented, real-world decisions.
You will also have the opportunity to participate in an exclusive UNIR program with RED Proyectum, a corporate platform that allows you to develop your Master’s thesis based on real business challenges faced by companies. Upon completion, you will receive an academic certificate to strengthen your CV.




You may apply to have your internship requirement (6 ECTS) recognized if you can demonstrate at least one year of full-time experience, or the equivalent part-time experience, performing tasks related to the competencies covered in the program.
To do so, you will need to submit:
If you do not yet have professional experience, you can complete your internship—either virtually or in person—with over 1,700 leading companies.
UNIR: una universidad de 5 estrellas, según QS Stars
UNIR alcanza la máxima calificación en el rating de la reconocida consultora británica. Estamos entre las mejores universidades en línea del mundo tras superar ampliamente todos los requisitos exigibles en una rigurosa auditoria centrada en la excelencia y la calidad educativa.
THE sitúa a UNIR en la élite mundial universitaria por su calidad educativa
UNIR logra un posicionamiento histórico en el ‘Sustainability Impact Ratings 2026’ de Times Higher Education, la plataforma global responsable de algunos de los rankings universitarios más influyentes del mundo. UNIR, que es la primera universidad privada online en la clasificación general, destaca por su impacto social, con una educación de calidad, su contribución al desarrollo sostenible, la igualdad de genero y el trabajo decente.
Líderes en innovación educativa, según ‘Forbes’
Forbes nos posiciona entre las tres mejores universidades de España y como la primera online. Además, destaca a UNIR como un referente global en la formación online por su metodología y la experiencia interactiva que ofrece a sus estudiantes, así como su reconocimiento en los rankings internacionales más relevantes.

*Aclaración Maestrías vs. Másteres
Los documentos oficiales emitidos por esta universidad llevarán la denominación de Master in Business Administration (MBA) - 100% in English conforme al artículo 3.1 del Real Decreto 1002/2010, al artículo 16.3 del Real Decreto 822/2021, así como a la denominación dispuesta en el Registro de Universidades, Centros y Títulos de España.
This MBA is designed not only for professionals with a background in business or economics, but also offers a multidisciplinary learning experience for those from other fields—such as engineering, healthcare, or marketing—who aspire to move into management roles.
It provides a global, strategic perspective applicable across a wide range of industries.
If you’re looking to move into leadership roles, stay up to date, strengthen your skills, or launch your own business, UNIR’s MBA is for you.
Over 3,000 professionals have completed UNIR’s MBA to advance their careers.
In the months following graduation, 3 out of 4 graduates report career growth and salary improvement, reflecting the program’s strong impact on employability.
As a UNIR MBA student, you will work on real business challenges faced by companies such as Netflix, Hewlett Packard, Vueling, Imaginarium, Molson Canada, Benetton, Applus+, and Dell Online. UNIR is a pioneer in delivering the Case Method in an online format.
Each case is:
Unlike traditional approaches, this is not an individual assignment followed by correction. Instead, the process emphasizes interaction, discussion, and decision-making, closely replicating how teams operate in real companies.
In the final session, each team presents its conclusions, and the professor highlights the strengths and weaknesses of different approaches, allowing all participants to learn from multiple perspectives.
All sessions are recorded, so you can review them whenever needed.
UNIR’s MBA offers flexible formats designed to adapt to your situation, with two intakes per year: April and November.
UNIR offers partial funding options through scholarships from various institutions.
Tuition can be paid in full or in installments, with an additional discount available for upfront payment.
Documentación de Calidad de la titulación y normativa
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